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04/03/2025

Overview of Drone Photography

Aerial photography, specifically through drone technology, has transformed the real estate marketing landscape. This technique allows photographers to capture stunning overhead images and videos of properties, providing a unique perspective that traditional photography cannot offer. Drone photography can showcase the entire property layout, surrounding landscape, and nearby amenities, giving potential buyers a comprehensive view of what …see the whole article.

What Should You Expect from a Professional Real Estate Photo Shoot? Part 4

04/03/2025

Preparing Your Property for a Photography Session

Preparing a property for a real estate photo shoot is crucial for achieving the best results. First, decluttering the space is essential; a tidy environment allows potential buyers to focus on the property's features rather than distractions. Additionally, consider enhancing curb appeal by tidying up the exterior, ensuring that landscaping is well-maintained, and removing any unsightly items from view. Proper lighting is another key factor; …see the whole article.

Matterport Pro2 Camera for 4K Scans, Hi Def Scans, 3D Tours, 360 Scans.

Video Services for Real Estate Marketing. Part 3

04/02/2025

Types of Real Estate Videos.

Video services in real estate marketing have become increasingly popular, offering a dynamic way to showcase properties and engage potential buyers. Common types of real estate videos include property walkthroughs, agent introductions, and neighborhood highlights. Property walkthroughs allow viewers to experience the space in a cinematic format, providing a more immersive perspective compared to traditional photos. These videos can effectively …see the whole article.

3D Tours and Matterport Technology. Part 3

04/02/2025

What is Matterport 3D?

Matterport 3D technology has revolutionized the way properties are showcased in the real estate market. This innovative platform allows for the creation of immersive 3D virtual tours, giving potential buyers a detailed view of a property without the need for a physical visit. Matterport 3D captures the entire layout of a home, providing a realistic, interactive experience that allows users to navigate through the space at their own pace. This level of …see the whole article.

Real Estate Photography Pricing. Part 2.

04/01/2025

Factors Influencing Pricing

Understanding the factors influencing real estate photography pricing is essential for both sellers and agents looking to budget effectively. Various elements can affect the cost of a professional photo shoot, including the photographer's experience, the complexity of the shoot, and the specific services required. For example, the square footage of the property can dictate the time and resources needed to capture the ideal images. Larger homes may require more …see the whole article.